Australian Box Office - Week 9 2nd March 2010

No Movie Title Distributor
Cinemas
Averages
$ Week
%
$ Total
WIR
1
The Blind Side
Roadshow
221
$11,622
2,568,536
NA
2,920,788
1
2
Shutter Island
Paramount
250
$8,132
2,032,994
-27%
5,870,091
2
3
Avatar
Fox
229
$7,464
1,709,239
-9%
107,859,934
11
4
Valentine's Day
Warner Bros
366
$4,135
1,513,575
-46%
14,299,917
3
5
Percy Jackson & The Lightning Thief
Fox
218
$3,657
797,153
-26%
4,083,234
3
6
The Hurt Locker
Roadshow
46
$12,335
567,388
+85%
1,112,766
2
7
From Paris With Love
Hoyts
157
$3,182
499,530
-8%
1,285,592
2
8
The Wolfman
Universal
218
$2,035
443,579
-39%
3,832,071
3
9
A Single Man
Icon
26
$10,098
262,541
NA
306,231
1
10
Up In The Air
Paramount
110
$1,762
193,826
-34%
7,773,469
7
11
Bran Nue Dae
Roadshow
117
$1,363
159,502
-8%
7,063,093
7
12
Crazy Heart
Fox
58
$2,509
145,545
-34%
463,797
2
13
Invictus
WB
99
$1,412
139,783
-29%
6,821,252
6
14
It's Complicated
Universal
103
$1,248
128,538
-56%
15,489,021
8
15
Tooth Fairy
Fox
95
$1,074
102,077
-13%
10,376,722
7
16
Precious
Icon
33
$2,929
96,667
-27%
944,876
4
17
Edge of Darkness
Icon
133
$709
94,356
-62%
3,357,639
4
18
Daybreakers
Hoyts
75
$1,217
91,304
-46%
2,365,348
4
19
My Name Is Khan
Fox
34
$2,004
68,127
-61%
876,794
3
20
Antarctica
IMAX
1
$64,210
64,210
2774%
4,548,797
701

Excellent hold, breakout on the radar   Solid if not spectacular result coming up   Should reach projections

Law Abiding Citizen didn't really do anything much for Roadshow besides contributing to a great year, thus far, for the Indie Distributor who are really starting to be a thorn in the side of the big Studio outfits. Mind, Roadshow wouldn't have been too depressed with the profit heading their way from a movie not expected to be anywhere near the top ten for 2010. Sony threw Celine at a limited release, got a meh result, no penalty involved should help sell a few extra DVDs to the Kanuck faithful.

ScaryMinds score in '10

0 for 4 - At least it didn't get any worse, mind there wasn't a new release to muddy the waters further.

The Blind Side, yet another rom-com, opened in top spot all but destroying Shutter Island's chances of being the first dark genre film of the year to take a weekend. The rom-com was solid with an $11,622 average over 221 locations, but doesn't look like it's going to cause much excitement in box office pundit ranks. For it's part Shutter Island lodged down the bridesmaid slot once again through weekend two and looks like it has strong word of mouth with a -27% result. Leo no doubt is getting in the tween chicks and the movie looks dark enough to attract older teens as well as adult demographics. It looks slightly too familiar to be totally contented with, but fingers crossed a breakout hit early in the year for all those at BOM claiming horror is dead. Avatar continues doing the do in third spot with an unbelievable -7% result on weekend eleven. Can the movie breach $120 million? Can it win best picture Oscar? Will the Academy maintain their dignity and lets face it relevance in the face of fanboy rampaging? All will be answered shortly, fingers crossed the Academy hold the thin red line here.

The Wolfman was off -39% on weekend three and looks likely to stablise from here. Already a success, in horror terms, the rethink of the Universal classic is adding it's voice to a very strong start to 2010 for the dark genre. Keeping the home fires burning Daybreakers continued its march to $2.5 million proving start of year punters totally correct on the call. Considering there's at least two more home grown horror flicks getting cinema release this year will Daybreakers be a torch in the darkness or a guiding light to the resurrection, cinema wise, of home grown horror in this Country?

What's Coming Up, if anything

Anyone notice the tank parked outside?

Marcus Dunstan was the scribe behind the later triology of Saw movies and the indie Feast trilogy, hence I'm not holding much hope for The Collector, no it's not a remake, being anything special. A down on his luck Crim decides to break into his employer's secluded mansion to steal some gems in order to pay off his ex wive's debts to a shady character. The horror kicks in when we learn that a serial killer, the Collector, has already broken in, is in the process of torturing the family, and has filled the manse with death traps. Who will get out alive, besides the protagonist (that's a given with these no risk films), and will the audience care? I'm picking not and a $250k result, worse if this gets a limited release, which it should. The movie made a tad over $7 million in the states last year and isn't on the radar internationally. Who makes the decision to release this sort of rubbish in our theatres?

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